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IMPROVE YOUR FACEBOOK ADS PERFORMANCE BY UNDERSTANDING WHICH TARGET INTERESTS WORKS



With access to performance data of individual interests and AXP's industry average costs, you can now discover, compare and tweak your ads for maximum efficiency.


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WHAT IS IT?





AXP Insights is our own reporting tool which we developed through our experience of managing more than 100+ campaigns across all our customers. We discovered that our customers kept coming back to us asking which target interests were working in Facebook and how their other peers are performing. Simply put, they did not have the 'Insights' that we had from our experiences, so we figured why not develop a product which aggregates our experience to provide this knowledge to the customer, so that they can make their own decisions for their Facebook marketing campaigns? And that is how the idea for AXP Insights was conceived.



interest breakdown



The defining feature of AXP Insights is that it provides you interest level breakdown of your campaign's performance. This is something only available from the usage of Facebook Ads API



industry averages



Through our managed services, we are able to provide comparison data on industry average performances using aggregated data across all our customers. Compare your campaign with different industries to check how your campaign is performing.



easy to use



Just sign up, connect directly to your Facebook ads account and you are ready to go. Web access also means you can access your data anytime, anywhere at your convenience.



affordable ROI



It costs less than a cup of coffee a day to use our tool (even if you made your own coffee at home). The tool pays for itself if it can just save you the cost of your monthly coffee or deliver just one more sales to you per campaign.



ACCESS TO INTEREST PERFORMANCE DATA





  • Instant set-up, nothing to install or configure

  • Interest level break-down detailing performance data for each interest within a Facebook Ads campaign

  • Performance on data such as clicks, impressions, unique clicks, unique impressions and click-through-rates (CTR) all available

*Availability of data is subject to Facebook's provision of the data through its API



COMPARISON TO INDUSTRY AVERAGES





Don't limit yourself to just your own campaign data or experiences. Traditionally we compare our campaign performances to our industry peers (if they are willing to share) or advice from ad agencies / professionals.

But with AXP's experience and real-time aggregated data across more than 100+ campaigns especially in the e-commerce. education and retail industries, you can now have a reliable benchmark to compare and diagnose your campaign performances for Facebook Ads.



SEE IT IN ACTION





How Knowing Your Interest Performance Saves Money!





Like it or not, you are being charged by impressions when you are running a Facebook Ads campaign. so wouldn't you want to know which interests is generating a lot of impressions but not delivering on clicks or click-through rates?



Is Your Campaign Performing to Industry Averages?





How do you find out whether you ads are truly performing? You'd probably ask your friends, industry peers or even run your own test over time. But with our aggregated data on industry averages, you can now benchmark your campaign performance against the industry. No more guess works on whether something is truly worth your time to optimize further or not. Just focus on those campaigns which are not performing.



IF you are aN enterprise buyer with higher tier requirements. get in touch with us today for a custom package.


Contact Us For More Info.


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+6017-643 1123 (MY) | +65 9431 5287 (SG) | info@axp.com.my
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AXP Market Expansion Services